Does Kim Kardashian still own KKW Beauty? Never one to miss an entrepreneurial opportunity, Kardashian is giving her old KKW beauty line a total overhaul – think new products, new packaging, and, more significantly, an entirely new name. In fact, KKW beauty doesn’t actually exist anymore.
Who owns KKW cosmetics? KKW Fragrance is partly owned by beauty giant Coty. The business bought a 20% share of Kardashian’s beauty and fragrance empire for US$200m. Coty also owns a majority stake in Kylie Cosmetics and Kylie Skin – the beauty brand of Kardashian’s youngest sister Kylie Jenner.
Who manufactures Kim Kardashian makeup? In partnership with beauty conglomerate Coty, SKKN BY KIM will debut with nine products that enhance and revitalize the skin’s natural abilities and “care for all skin types, tones and textures at every stage of maturity”.
Why did Kim get rid of KKW Beauty? Kim shuttered KKW Beauty on August 1, 2021, in order to rebrand the company. She wrote in an Instagram Story that she chose to make the move, “So that we can come back to you under a completely new brand with new formulas that are more modern, innovative and packaged in an elevated and sustainable new look.”